Context:
The Ministry of MSME is implementing the One Station One Product (OSOP) initiative under the PM Vishwakarma Scheme to market products made by Divyangjan Vishwakarma artisans. Dedicated retail outlets at selected high-footfall railway stations will improve their market access, visibility and livelihoods.
Explanation:
- PM Vishwakarma Scheme supports traditional artisans and craftspeople through the pillars of Samman, Samarthya and Samriddhi.
- It covers skill upgradation, toolkit support, credit support, market linkage and digital empowerment.
- Divyangjan Vishwakarma artisans refer to persons with disabilities engaged in traditional crafts and trades.
- One Station One Product (OSOP) promotes local and traditional products through railway station-based retail outlets.
- The initiative strengthens market access, financial independence and sustainable livelihoods.
- It supports inclusive growth, socio-economic empowerment, MSME development and self-reliance.
- It also reflects convergence of skill development, disability inclusion, local entrepreneurship and public infrastructure.
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